Jessica Alfieri Wright 1

Who Am I ?


June 2011

1: Who am I?

Born-and-bred city-girl who’s afraid of cows and beholden to pasta. My career has been a mashup of editorial, marketing, internet advertising, “new media”, and business spanning both coasts. I’ve been to culinary school to learn to chop up animals. I’m a former marketing director with a multi-million dollar spend I miss very much, and a current entrepreneuse at the helm of Crude Products, a small-batch cosmetic brand; co-chiefing Ace Department, the place for smart women in business; editing A Very Fine Thing for shopping addicts with taste; and about to release a guide for no-fuss brides.

I’ve been a restaurant hostess, an office drone, an events director, a production designer, a makeup artist, and a faux-baker.

I’m wildly private, which make me tons of fun.

2: What do you do and what project are you currently working on?

I run two small businesses, and two side projects on their way to full-fledged business status. I often have my hands in more cookie jars than I have hands.

3: Where are you from and where are you going?

I’m coming from a traditional corporate trajectory and heading toward a much less defined, more fun, and scarier professional life on my own.

4: Who is your biggest hero?

I admire tons of people, famous and not, living and dead, but my hero? The only guy I both know well enough to comment on and to whom the word truly applies, is my husband. I want to steal his brains, emulate his braun, and learn how to love the world like he does.

5: What book is your bible?

Lolita. Mao II. Bird by Bird. These I can read again and again and still learn, cry, laugh, and drop my jaw.

6: What are some things you love? And some things you hate?

I love clouds on a sunny day. I hate toast.

7: What is your raison d’être?

Getting better at enjoying the life I have.

8: What is your favorite color?

A mix of bright and calm. Right now I like subtle neons paired with complex greys. Counter to anything else rough and tumble about me, I’m a nail polish fanatic likely to change my fingers thrice weekly.

9: Who is your favorite comic book superhero?

Jean Grey/Phoenix, the only woman with dual identities to rival Superman’s (except one of hers isn’t a dweeb).

10: What is your favorite NYC hot spot?

I’m a native New Yorker, so there is no single spot. Lately, I’m devoted to ‘Inoteca for it’s uber-delish Three Two Three cocktail.

11: What turns you on?

Boats, biceps, blue eyes.

12: What would the last question of this questionnaire be if you were the one asking?

I like the website The Burning House, so I’d ask that: What would you grab if your house were on fire? While the curated lists are ridiculous–do all those things live together in a glass box, ready to go?–I love the question.

Jessica Alfieri Wright is a former corporate junkie turned entrepreneuse. She owns and operates Crude LLC, a small-batch cosmetics shop; and co-owns Ace Department, the Home of the Entrepreneuse (TM); while developing ever snowballing projects on the side.


ACE Department

Crude Products

A Very Fine Thing

Unauthorized Bride

Twitter: @alfieri

Jessica Alfieri Website

Overseen by Jillian Mercado

Questions by PMc Magazine

Edited by Meaghan Coffey

Photography by Jessica Alfieri Wright

Design by Jillian Mercado

Contact Jillian Mercado if you’re interested in becoming a “Who Am I?”


Jessica Alfieri Wright self portrait, 2011, Photography by Jessica Alfieri Wright

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