Adam Gianotti

Who Am I ?


June 2012

1: Who am I?

I am an interior, product, and fashion designer living in Brooklyn.

2: What do you do and what project are you currently working on?

Currently I’m the private label manager at, a members-only, online shopping club. We curate top-tier street, skate, surf and contemporary men’s fashion brands and products. My focus is on designing and developing our various private label collections. We recently  launched our very first in-house brand, “Goodale,” which is a contemporary sportswear collection. So far it has been very well received by our guys.

Right now I’m working on Goodale’s summer line and continuing to develop a few other projects which I unfortunately cannot speak about quite yet.

3: Where are you from and where are you going?

I’m from NYC, and I’m probably going to bed soon. I’m in Hong Kong for business and it’s 5:10 a.m.

4: Who is your biggest hero?

My wife, Jessica. She is so amazing and such an inspiring person to live beside.

5: What book is your bible?

The Bible?

6: What are some things you love? And some things you hate?

I love good food, travel, and design. I try to stay in the air at least twenty times a year. Jessica, my wife, and I also cook a lot at home since I started my career in culinary school. Jessica is a phenomenal cook. She’s actually much better than I am. At the same time, however, we love to try as many good restaurants as possible.

Something I hate is when people walk and text. Whatever they’re saying really can’t be important enough to be bumping into people and potentially getting hit by a bike messenger or car.

7: What is your raison d’être?

Creare per onorare il creatore or “create to honor the creator.” That’s my reason or purpose.

8: What is your favorite color?


9: Who is your favorite comic book superhero?

He’s not in comic books, but definitely Kermit the Frog.

10: What is your favorite NYC hot spot?

Is that a wireless Internet question? I don’t even have a cell phone. Non-Internet accessible places I like in my neighborhood would be Harefield Road and Fool’s Gold Records.

11: What turns you on?

My wife and a great pair of shoes! But also good wine, good beer, and beaches.

12: What would the last question of this questionnaire be if you were the one asking?

What’s your favorite place to visit? My answer is Paris.

Adam Gianotti is the private label manager of, and has more than 15 years of design experience in the contemporary and street wear industry. His experiences includes working with brands such as Ralph Lauren Rugby, UNIQLO, and Zoo York. One of his most recent endeavors is as the design director for Nike Studio included the designing and developing of Nike Custom Lab’s venue and apparel line.


Twitter: @jackthreads

Jack Threads

Questions by PMc Magazine

Edited by Meaghan Coffey

Photography by Liz Sorrell

Design by Jillian Mercado

Contact Jillian Mercado if you’re interested in becoming a “Who Am I?”


Adam Gianotti, 2012, Photography by Liz Sorrell

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