Who Am I ?


June 2012

1: Who am I?

I am a sonic architect, rock and roller, and adrenaline conduit. I am humbly knighted as soul polisher and trusted servant. My purpose on this earth is to amplify everything. I love black coffee and I wish it was 1977. I am also the frontman for The Nuclears, and the founder of MegaPlatinum Records (which is about to become “Nick Vivid’s” on the Lower East Side).

2: What do you do and what project are you currently working on?

I long for a time gone by. When I’m in an electronics surplus store it is like Toys-R-Us to me. I can spend hours checking out vintage guitars, vintage amplifiers, vintage recording equipment, vintage vinyl, and vintage computers. I just installed output transformers from the 1960′s in a recording console from the 1980′s. My reel-to-reel tape decks in my studio are from the 1970′s. I’m currently mixing and mastering the next Nuclears’ single on that gear.

3: Where are you from and where are you going?

I’m from obscurity and lack of knowledge, but I’m hopefully heading towards a larger public reputation and heightened understanding.

4: Who is your biggest hero?

My mom.

5: What book is your bible?

Hagakure, The Book of The Samurai.

6: What are some things you love? And some things you hate?

I love potential. I hate when that potential doesn’t materialize. I also hate the M Train near the Myrtle Ave/Broadway stop. They haven’t figured out a way to quiet the breaks on the turn. I have lost more hearing from that train than from decades of being exposed to loud rock ‘n roll. To that end, I also love earplugs.

7: What is your raison d’être?

To pull a coup d’état.

8: What is your favorite color?

Purple, but blue, orange, and red are pretty cool too.

9: Who is your favorite comic book superhero?

Ace Frehley.

10: What is your favorite NYC hot spot?

Anywhere that I’m on the stage.

11: What turns you on?

Anything I haven’t done but can see myself doing.

12: What would the last question of this questionnaire be if you were the one asking?

What do you need to live a fulfilling life?

Nick Vivid is the frontman of popular New York City rock n’ roll band The Nuclears. Nick is also a producer and owner of the Brooklyn record label and recording studio, MegaPlatinum Records, which is set to officially move to the Lower East Side of Manhattan to become “Nick Vivid’s”, opening the first week of June.


Twitter: @nickvividrocks

Facebook Page

Nick Vivid’s Website

The Nuclears

Questions by PMc Magazine

Edited by Meaghan Coffey

Photography by Ky DiGregorio

Design by Jillian Mercado

Contact Jillian Mercado if you’re interested in becoming a “Who Am I?”


Nick Vivid, Brooklyn, 2012, Photography by Ky DiGregorio

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